The United States has emerged as the second-largest international source market for hotel stays in the Costa del Sol. Data from the National Institute of Statistics and the Malaga tourism board confirm that American visitors have overtaken traditional European markets, including Germany, France, and the Netherlands. In November 2025, the American market recorded 7,718 visitors in the province of Malaga. This volume of tourism trailed […]
On December 11, 2025, Sotogrande SA held an event for more than 100 agents to present the results of their first agent sentiment survey hosted by Director of Marketing Rita Jordao and Sales Director Agustin La Rocca from Sotogrande as well as LPA President Alvaro Botella and I. Participants of the survey included a mix of Sotogrande and Costa del Sol agents, which may slightly […]
Spain received 9.2 million international tourists in October 2025, a 3.2% increase over the previous year. The accumulated total for the first ten months reached 85.7 million visitors, a 3.5% rise, marking the highest figure in the INE’s FRONTUR series. The United Kingdom was the largest source country, accounting for 1.84 million tourists (19.9% of the total) and showing a 2.8% year-on-year increase. Germany was […]
Swedish nationals completed an estimated 1,212 property transactions across the five major Costa del Sol municipalities: Fuengirola, Mijas, Marbella, Benahavís, and Estepona. Swedish buyers concentrate heavily in certain areas while maintaining a strong presence in premium locations. Marbella recorded the highest number of Swedish transactions, with Fuengirola close behind. Notably, Fuengirola claimed the largest market share at 13.74%. After the top four municipalities – Marbella, […]
If you like stats, you´re going to love this… There is a lot to unpack here. The real estate market on the Costa del Sol shows a clear division in price and buyer demographics, according to data from the new Spanish Notaries portal for the 12 months ending September 2025. Analysis of sales in six major municipalities groups them into two market areas: the premium […]
Mijas recorded 3,446 property sales in the last year, comparable to Estepona, significantly higher than Benahavis, but about 1,000 fewer than Marbella. This was revealed by real estate data for the extensive municipality of Mijas over the 12 months to August 2025 from Spain’s notaries. The average property price for Mijas municipality was €349,526. This is similar to Estepona, approximately half the price of Marbella, […]
The Benahavís real estate market demonstrated notable activity and high values from September 2024 to August 2025, according to data from the Notariado Statistical Portal. Sales and Price Overview Over the 12-month period, the municipality recorded 710 sales. The average price per square meter of built area was 3,889 €/m². The average amount per transaction was 928,593 €. The average surface area of properties sold […]
Marbella continues to show a strong mix of domestic and international demand. According to data from Notaries, in the past 12 months, 63% of all property buyers in Marbella are foreign, while 37% are Spanish. That local share (Spanish buyers) is higher than in many nearby municipalities, where international demand dominates almost entirely. It confirms that Marbella’s market remains more balanced than often assumed. Buyer […]
Estepona continues to stand out for its volume of property sales, diverse international demand, and a maturing buyer profile. Over the past four months, the average sale price in Estepona was €393,544. Compared to Benahavis, where the average reached just under €1 million, Estepona’s market suggests there are many more pockets of value to buyers. While Benahavis recorded around 710 transactions, Estepona saw 3,568 over […]
The number of foreign workers contributing to Social Security in Spain now totals about 3.1 million as of September. Official data shows this represents a growth of over 7% in the past year.More than 200,000 foreign workers have joined the system over the past 12 months, representing a 7.07% year-over-year increase. Official data shows that foreign workers make up 14% of all Social Security contributors […]