“Qualification by Friction” is costing you. Here’s why… Making it hard for buyers to contact you so that only the most “serious” will persist is self-sabotage. In a market like Marbella, you’re not just competing with local agents, you’re competing with a global standard of customer experience. In the Marbella real estate, where foreign buyers make up a significant share of transactions, every missed email, […]
The Marbella property market continues to outperform expectations in 2025, driven by steady international demand, limited high-end supply, and broader economic strength across Spain. This Q3 snapshot breaks down price movements, buyer trends, and investment signals to help professionals stay informed. Key Stats at a Glance: Estimated price growth (YTD): +4.3% Forecast for full 2025: ~5% (Knight Frank, July 2025) Most active buyer nationalities: UK, […]
CRM, MLS, Portal… 🤯 If you’ve waited too long to ask, this one’s for you. Over the past decade, I’ve often heard estate agents and others in the real estate world use these acronyms interchangeably, and it causes no end of confusion. This isn’t just a case of potato–potahto. Agents sometimes say “CRM” when they mean “MLS,” or refer to an MLS as a “portal.” […]
Following major recent developments in Spain’s property portal market*, Álvaro Botella Fernández, president of LPA – The leading property agents of Spain, has voiced concerns about the potential impact on real estate agents, particularly regarding rising advertising costs. In response to this, he has informed members of the association that in the coming months, the LPA “will launch our own real estate portal to strengthen […]
Ever wondered what it would cost to own the entire Spanish housing market? Just a casual €2.8 trillion (that’s $3.3 trillion for our American friends). Pocket change, really. Savills’ latest global residential report reveals that this eye-watering sum has catapulted Spain to 17th place globally in the housing wealth rankings – a meteoric three-spot climb in just one year. Not bad for a country where […]
Spain’s Ministry of Labour is enforcing the “right to disconnect” more strictly. Companies can be fined up to €7,500 for contacting employees during holidays or outside working hours. Spain’s right is tied to its 2021 remote-work law. Does This Law Apply to Self-Employed Agents? Usually, no. If your agents are self-employed (autónomos): They set their own hours. They invoice you as independent professionals. In these […]
In 2024, Spain welcomed 94 million international tourists, making it the second most visited country in the world. A significant portion of these tourists return to buy second homes or relocate permanently. This creates economic benefits, but also pressures local housing markets. The Costa del Sol is a prime example, with one in three homes sold to foreigners. The Costa del Sol specifically attracted 14.4 […]
Starting in August 2025, Airbnb will provide monthly data to Spain’s Ministry of Housing as part of a comprehensive crackdown on illegal short-term rentals. The collaboration, formalized in a meeting yesterday, establishes new enforcement mechanisms to identify and eliminate unregistered listings from the platform, according to an official press release. Under the agreement, Airbnb will systematically remove listings that lack valid registration numbers or show […]
Spain’s housing market is experiencing a historic supply crunch. According to new data from Spain’s largest property portal Idealista, the number of homes for sale in the country fell by 20% year-on-year in the first quarter of 2025. This is the largest year-on-year drop ever recorded since Idealista began keeping records. This nationwide trend is putting pressure on buyers and shifting the dynamics in many […]
A Swedish, a German and a French estate agent are chatting in a bar in Marbella after a game of padel (of course). What language do you reckon they are speaking? English. And we know that in their home countries, stereotypically, the Germans and the French resent speaking English. But here… It’s the common language, get over it. Picture this: Your English sucks, and you’re […]