The trend toward relocation on the Costa del Sol changes everything. We are already witnessing it in places such as The Pool Marbella where new ecosystems of startups and entrepreneurs from around the world are emerging.
While several factors contribute to this change, the newfound capability to act on long-held aspirations (point 1 below) appears to be the most significant:
1. Remote work opportunities: The increase in remote working since the pandemic has allowed people to work from anywhere, prompting many to choose the Costa del Sol for its warmer climate and relaxed lifestyle
2. Digital nomads and young entrepreneurs: The region is attracting a diverse group of international buyers, including digital nomads and young entrepreneurs who are contributing to a more varied property market
3. Lifestyle appeal: The Costa del Sol’s high-quality lifestyle, including luxurious amenities, fine dining, shopping, and entertainment, is attracting foreigners looking for a permanent relocation rather than just a holiday destination
4. Infrastructure improvements: Ongoing investments in infrastructure, such as airports and highways, have enhanced connectivity and accessibility, making it more appealing for full-time residency
While the region still maintains its appeal for second-home and holiday home buyers, there is a noticeable trend towards more permanent relocations.
This shift is reshaping the property market and contributing to a more diverse international community in Marbella & the Costa del Sol.
#Marbella is changing.
