๐ ๐ฌ๐๐ฒ ๐ญ๐ก๐ข๐ฌ ๐ฐ๐ข๐ญ๐ก ๐ฅ๐จ๐ฏ๐ – An agent asked me this the other day, so in the spirit of sharing (and caring), here are my proposed New Year’s resolutions for agents…
1. Delete the words “tapestry”, “realm”, “delve”, “engaging”, “evolving” and “landscape” from your dictionary, it stinks of ChatGPT (double-bad if used together “evolving landscape” ๐คฎ ) – when you use ChatGPT add: โavoid using stylistic words such as evolving and landscapeโ
2. Stop posting on LinkedIn in more than one language in the same post, LinkedIn has a translation function for those whose profiles are set in a different language.
3. Agencies, talk less about how awesome you are on social media and more about things that matter to your customers and collaborators. Read about the 80/20 rule here
…and a cheeky bonus one for agents in the Marbella area ๐ Stop saying Marbella was chosen as the best destination on planet earth by Forbes, it wasn’t. Poll results that had zero to do with Forbes appeared in an article IN Forbes
