If you're not sick of hearing about them already, you will be soon... MARBELLA is POSITIVELY BUZZING with the arrival of US co-ownership firm Pacaso. What at first might be reminiscent of a posh reinvention of timeshare ...the CEO explains the dif ...
Interview: Spain’s Golden Visa Explained with Alex Radford
Alex Radford (AR) - My name is Alex Radford. I'm an English solicitor and Spanish lawyer, and I'm the founder of LegalServicesinSpain.com. And we have a specialist website there called GetSpanishResidency.com and we help clients from all over the wor ...
Promoting the Marbella brand with Ugo Bagration, BHHS Marbella
"It's not rocket science" ? the authorities need to do much more to promote Marbella & the Costa del Sol as a leading destination for luxury buyers internationally. This is the clear message from Ugo Bagration, Head of Business Expansion at Berks ...
Marbella seeing rise in Polish buyers?
In a word: yes. But before you divert all your marketing budget to target Warsaw, read on... Turns out that - as with the Swedes - Poland's super-rich are getting super-richer faster than the rest. Knight Frank’s international residential researc ...
Swedes top searches for Marbella
The Swedish love affair with Marbella continues. Sweden overtook the UK as the nation with the most searches for Marbella property in Q2 according to new figures from Spain's largest portal Idealista in a report published yesterday. The Idealista ...
What’s the point? LinkedIn Pages for Portals & Estate Agencies
I've carried out a little research on a dozen Property Portals to see what they are posting on their LinkedIn pages. My objective was to see if any of them are crushing it (doing a great job) ....and maybe I'll learn something along the way. T ...
Your lead follow-up blows outside office hours
(and what you can do about it) Agents: Want to convert more leads into sales without spending a fortune? There's a short explanation and a long rambling one of how you can do just that. ? The short version: implement some basic level of automat ...
Tracking: Why ignore people like me
Why some marketing channels can't (and shouldn't) be tracked and how to avoid attributing sales to the wrong marketing activity Agents, sometimes you just have to ignore marketing people (like me) who obsess over tracking the crap out of all your ...
We all want to sell luxury property
If I had a dollar for every time a brand-new real estate agent came to me over the years for lead generation with the angle "I only want to sell luxury real estate" - I'd have a ton of dollars, maybe I might even own one of these fancy properties my ...
The Lead Generation Gap
Real estate lead generation: why marketing & sales can't just get along You're spending good money on generating real estate buyer leads via paid ads on Google and/or Facebook. The leads are flying in, your sales team is busy, the future is br ...